9/23/2016 2:02 PM
Many healthcare foodservice operators welcome “holidays” like National Healthcare Foodservice Workers Week (Oct.-10), but how else can you appreciate your employees on a daily basis. Building loyalty in healthcare foodservice doesn’t happen overnight, however, you can use daily gratitude and appreciation to make employees feel valued.
But why should employee loyalty matter to your foodservice healthcare operation?
Researchers at University of Pennsylvania found that spending 10 percent of a company's revenue on capital improvements increased productivity by 3.9 percent, however, investing that same amount in developing the employee capital more than doubles that amount, to an 8.5 percent. Thus, investing in your employees is critical to increasing employee productivity.
Another reason why employee loyalty is important is that customer satisfaction is one of the most critical components of your business success. Only loyal employees can provide exceptional value, and the desire to experience exceptional value again and again always draws the customer back to your business. If employees are happy and loyal to your foodservice healthcare operation, they will have a smile on their face, attitude to match and will engage with your customers and patients. This is customer experience translation.
In general, people love to feel valued and believe that they are doing a good job. As healthcare and foodservice operators, there are many great opportunities to make your employees feel appreciated every day of the year, not just during special events and holidays. How do you appreciate employees in a way they’ll actually enjoy? Just ask them. Then you will see what they value more. Inclusion in recognition to real objectives really can boost employee engagement.
10 SUGGESTIONS TO TRY THAT MAKE EMPLOYEES FEEL VALUED
- 1. Candy gifts with crafty tags! Some examples include: “You deserve a break” (Kit Kat bar) or “Thanks a Million for Being Such Great Employees” (Million bar).
- 1. Tickets to see a movie, local sporting event, food festival, or entertainment.
- 3. Create a reward system allowing employees to earn tickets, which can be redeemed for larger prizes ranging from cash to extra vacation time.
- 4. Offer free tuition to courses related to the healthcare or foodservice industries.
- 5. Free passes to attend conferences related to healthcare or foodservice.
- 6. Take new employees out to lunch on their first day, birthdays, etc. when your budget allows.
- 7. Allow extra time at lunch or for breaks, or better yet - host an employee potluck during working hours!
- 8. Send out a company-wide email noting appreciation for specific employees who are doing an excellent job.
- 9. Note your appreciation in a newsletter that goes out to patients, clients or customers.
- 10. Be vocal! Regularly tell your employees that you appreciate them. It doesn’t matter where you are - in meetings, in the halls, at the end of the week, whenever!